Production Powerhouses: Women Behind the Scenes in Film and TV

December 6, 20232 Minutes
Success Stories

Link Copied!

In the Indian entertainment industry, a notable transformation is taking place. The narrative is no longer confined to the spotlight; it's about recognising and celebrating the formidable women working behind the scenes, shaping the course of the media and entertainment sector.

1. Breaking Barriers: Women in the Entertainment Industry

Traditionally dominated by men, women's roles in the entertainment industry are evolving. From producing and directing to managing the logistics of film and TV productions, women are stepping into pivotal roles that were once considered unconventional. This shift breaks barriers and creates a more inclusive and diverse industry.

2. The Rise of Women in the Entertainment Sector

The rise of women in the entertainment sector is not just a statistical increase; it represents a seismic shift in the industry's mindset. Women are not confined to stereotypical roles but are assuming positions of power and influence. This includes producing ground-breaking content, directing critically acclaimed films, and managing the intricate aspects of media and entertainment projects.

Online Courses

3. Diverse Roles: Beyond the Limelight

While the spotlight often falls on actors, the real magic happens behind the scenes. Women in the entertainment industry are increasingly involved in diverse roles such as producing, scriptwriting, cinematography, and editing. These unsung heroes play a crucial role in shaping films' and TV shows' narrative and visual appeal, contributing significantly to the final product's success.

4. Empowering Narratives: Women Directing the Story

Once considered an exclusive domain for men, the director's chair is now witnessing a refreshing influx of women. Women directors bring a unique perspective to storytelling, challenging traditional narratives and giving voice to marginalised stories. This shift is not just about representation but also about crafting narratives that resonate with a broader audience.

5. Changing Dynamics: Women in Production Management

Behind every successful film or TV show is a team of dedicated individuals managing the production logistics. Women in production management play a pivotal role in ensuring seamless coordination, efficient budgeting, and timely execution of projects. Their attention to detail and organisational skills contribute significantly to the smooth functioning of the entertainment industry.

6. Advocating for Inclusivity: Women Shaping Content

Women in the entertainment industry are not just passive contributors but actively advocating for inclusivity in content. From challenging gender stereotypes to promoting diverse narratives, these women are instrumental in shaping the content that reflects the richness and diversity of Indian society.

7. Mentorship and Collaboration: Women Supporting Women

As more women progress in the entertainment sector, mentorship and collaboration are key to success. Experienced women professionals are paving the way for newcomers, providing guidance, and creating a supportive network within the industry. This collaborative spirit fosters an environment where women can thrive and contribute their unique talents.

The narrative of women in the Indian entertainment industry is undergoing a significant transformation. Beyond the glitz and glamour, women are assuming roles that were once deemed unconventional, reshaping the landscape with their creativity, dedication, and vision. As the industry embraces the diversity of talent and perspectives, the future promises a more inclusive and vibrant media and entertainment sector in India.

For those wanting to become a powerhouse in the media and entertainment sector, explore the wide range of courses offered across different fields on Glow & Lovely Careers. Visit our website now and let the colours of success shine through! #KaamyabiKeRangDikhao

Get Inspired with

Blog and News

Success Stories
July 23, 20213 Minutes

The Inspiring Story of Aditi Avasthi, CEO Embibe.com

**She could not clear IIT-JEE. However, Aditi did not get discouraged. Instead, she used this experience to establish her own company!** After 12th, admission to many courses is usually through entrance tests. Students spend a lot of time, money and energy to prepare for these tests. Coaching classes, mock tests, and hours of preparation.... students and their parents put in all their efforts. The aim is to crack these tests. It was the same case with Aditi too. This girl from Ludhiana, Punjab, had worked hard to crack IIT-JEE. She was naturally disappointed when she did not clear the exam. However, what she did after that is what makes Aditi's story so special. **She did not let disappointment discourage her. She stuck to her decision to become an engineer.** <br /> **After completing her studies, Aditi worked in different companies. Then she established her own start-up - Embibe.com. Embibe.com is an online platform to guide students who wish to appear for competitive exams.** <br /> <br /> **The start-up was so successful that Reliance recently invested Rs. 500 crores in it!** Here is Aditi's story -- an inspiration to girls across India! **Success in the corporate world....** After completing her engineering, Aditi started working with Tata Consultancy Services. Her area of specialization was the Growth of New business initiatives. While she was working at Tata, she won the AIMI Young Leaders project. This achievement is special. Initially, Aditi was considered too young for the AIMI Young Leaders project. Her nomination was even rejected! In spite of all this, Aditi was meant to succeed. Winning this project was just the beginning. Aditi didn't just stop at just engineering though. She decided to pursue an MBA degree in Finance and Marketing. So Aditi went to Chicago for her MBA. She completed her MBA from a very prestigious college there. After her MBA, Aditi joined the prestigious Barclays bank. A good job with an international bank, money, success.... Aditi had it all! **In spite of all this success, Aditi still thought about her IIT -JEE exam. The experience of not cracking this exam had stayed with her....** When Aditi could not crack the exam, instead of getting discouraged, she analyzed what went wrong. She realized she was comparatively weak in Chemistry. So, she should have spent more time on that subject. However, Aditi did not get the guidance she needed at that time. So, Aditi decided to start something that would provide students with proper guidance to crack competitive exams like IIT-JEE, BITSAT, and CET. **Aditi came back to India. She spoke to students in various cities. She wanted to understand the problems they faced during exams. Based on her research and experience, Aditi launched Embibe.com.** **Aditi thus converted her loss into gain. She used her experience of IIT-JEE entrance test while creating Embibe.com.** <br /> <br /> **It makes use of artificial intelligence and analytics. It provides customized guidance to students on how to prepare for these competitive exams.** <br /> <br /> It makes use of analytics to analyze student's speed, accuracy, and time management. It also analyses many other factors, stamina and confidence too. Analyzing these factors helps the students understand their strengths and weaknesses. This helps them plan for the actual exam better. Embibe.com helps students for competitive exams like IIT-JEE, BITSAT and CET. Online coaching, online mock tests, and online courses are becoming very popular today. [Online courses](/searchResult) offer students the benefit and comfort of studying from home. Students save on time, money and effort spent on traveling. This site too offers free online courses and tests for students. There are also free [online tests](https://d.docs.live.net/8ae159b8299774a4/Desktop/2nd%20June%20Shuddha/Article%201_Inspiring%20stories_Role%20Model_Start%20Up%20Founder_Aditi%20Awasthi.docx) to help students prepare better for competitive exams. Experience the benefit of online education now! You can [click here to access these online tests and online courses.](/online-courses)