10 Steps To Starting A Successful Online Store

May 1, 20232 Minutes Read

Link Copied!

Consumers have embraced online shopping. Although the pandemic has hastened the shift to online sales and shopping, there is no turning back regarding consumer behaviour. People nowadays prefer to buy online . To maximise the effectiveness of this opportunity, this article explains how to launch a business with an online store.

Here are 10 points to remember while starting an online shopping website:

Create a business plan

In a business plan, you outline your company's long-term goals and explain how to reach them. Consider it a map for success and any obstacles you might encounter.
Establish the start-up costs

While launching their new businesses, all business owners must pay various upfront expenses. You can keep track of your working capital, which measures how much liquidity your business has, by anticipatorily making allowances for expenses.
Choose and secure a domain name

You must buy your domain if you don't already have one. You can purchase it directly from eCommerce platforms or domain registrar.
Choose an e-commerce platform

Consider the features your business needs for the current stage and where you want it to be in the next few years. You can choose from many sophisticated features, including real-time shipping rate calculators, integrated shipping labels, customer abandoned-cart emails, gifting options, and custom domains. As your company expands, more robust plans are available to meet its needs.
Make your website and customise it

Whether you're a multi-hyphenate, a retailer, a restaurateur, a professional services provider, or something else, you want to build a website that showcases your brand and makes sense for your business. A flexible online store builder with customisable designs allows you to design the ideal layout for your company. You can pick the colours, fonts, and layout components that work best for retail, restaurants, and services. Because many consumers shop online on their phones, the designs have also been optimised for mobile viewing.
Take safe payment methods

Payment systems allow you to accept payments both in person and online instantly.
Organise stock and drop shipping

Ensure your inventory management is synchronised across channels once you're ready to sell products online to avoid unintentionally selling out-of-stock items.
Expand the strategy to all sales channels

Thanks to an omnichannel strategy, customers can enjoy a seamless shopping experience, whether in person, online, computer, or mobile. You have more options to market your company through various channels when you have an online store, which creates omnichannel marketing opportunities.
Create a marketing plan

Your marketing strategy helps you understand your priorities, marketing, and tactics for achieving your objectives. Setting goals and outlining how to achieve them is the right way to enhance your business.
Put together a promotion plan

Online marketing can be intimidating, but if a small business owner is starting out, they can connect with their customers in several ways.

Remember, there are many online shopping stores available. You must market and position your store well. Doing so can drive more traffic to your site and start selling immediately. If you want to start an online store, Glow & Lovely Careers (formerly Fair & Lovely Career Foundation) can offer you expert tips and the proper guidance; click here for more information.

Get Inspired with

Blog and News

View All

February 16, 20242 Minutes Read

Wealth Management and Advisory: Career Opportunities for Young Women

An exciting and lucrative avenue in finance is emerging for young women -- wealth management and advisory. As the financial landscape evolves, so do the opportunities for women to carve a niche in this traditionally male-dominated sector. Let's explore the promising career opportunities for women in wealth management.

Wealth management is not just about handling money; it involves strategic planning, investment advice, and creating financial roadmaps for clients. This dynamic sector offers many jobs for women with a keen interest in finance and a desire to empower others financially.

The rise of women in finance is challenging stereotypes and reshaping the narrative of the financial industry. Women's inclusivity in wealth management brings diverse perspectives, innovative thinking, and a more empathetic approach to client relationships. This shift concerns equality and a more holistic and client-focused financial experience.

One noteworthy aspect is the increasing prevalence of online jobs for women in wealth management. The digital age has opened up avenues for remote work, allowing women to balance professional and personal commitments seamlessly. Online platforms offer flexibility and accessibility, making wealth management more accessible as a career opportunity for women.

The role of women empowerment jobs in wealth management extends beyond managing finances; it's about empowering clients to take control of their financial destinies. Women in this field are not just financial advisors but mentors, educators, and advocates for financial literacy contributing to a more informed and economically empowered society.

The financial sector recognises the unique strengths that women bring to wealth management. From communication skills to emotional intelligence, these attributes enhance client relationships and contribute to the overall success of advisory services. The changing dynamics of the industry create an environment where women can thrive and excel in their careers.

As the demand for personalised financial advice grows, so does the need for skilled professionals. This presents a wealth of career opportunities for women willing to invest in their education and build expertise in wealth management. Financial institutions actively encourage women to pursue careers in this field, recognising the value they bring.

An exemplary figure in this context is Neha Sharma, a young professional who found her calling in wealth management. Neha's journey reflects the changing tide for women in finance as she navigated the industry's intricacies to emerge as a successful wealth advisor. Her story inspires young women seeking this dynamic and rewarding career path.

The shift towards creating career opportunities for women in wealth management aligns with broader societal changes. Organisations are realising the importance of gender diversity in their teams, promoting an environment that fosters equal opportunities and values the contributions of women in finance.

The wealth management and advisory world holds tremendous promise for young women in India. The evolving landscape creates exciting career opportunities for women who aspire to make a mark in the financial sector. As women continue to break barriers and thrive in wealth management roles, the future promises a more inclusive and diversified financial industry where expertise knows no gender boundaries.At Glow & Lovely Careers (formerly known as Fair & Lovely Career Foundation), we believe in empowering women to be independent. We provide online career guidance, existing jobs and other courses to help them in India's wealth management field.

April 18, 20255 Minutes Read

All you Need to Know About Gita Gopinath: The First Deputy Managing Director of the International Monetary Fund

Many young women in India dream of making a global impact in fields like economics, politics, and science. One woman who has turned this dream into reality is Gita Gopinath . She is one of the most respected economists in the world today, with a career that spans prestigious academic institutions and top financial organisations. Her journey from India to the International Monetary Fund (IMF ) is an inspiring story of hard work, dedication, and brilliance.In this article, we will explore her early life, academic excellence, rise in the world of economics, and influence at the IMF - International Monetary Fund. We will also discuss how she is shaping global economic policies and handling financial crises worldwide.

February 19, 20242 Minutes Read

Social Entrepreneurship: Women Driving Impactful Change in India

A powerful force is reshaping communities and driving positive change -- women-led social entrepreneurship . As the narrative of entrepreneurship evolves, so does the role of women who are not just creating businesses but building ventures with a profound impact on society. Let's explore the realm of women's entrepreneurship and the significant strides in social entrepreneurship .

Social entrepreneurship is about harnessing the power of business to address social and environmental challenges. In India, many women embrace this approach, positioning themselves as business leaders and catalysts for positive change. Their ventures aim not just for profit but also for meaningful impact on the communities they serve.

The landscape of women entrepreneurship in India is growing, with female entrepreneurs actively participating in diverse sectors, including social entrepreneurship. This shift is breaking stereotypes and showcasing the multifaceted roles women can play as business leaders with a mission beyond just financial gains.

One compelling aspect of this transformation is the variety of startup ideas for women in social entrepreneurship. From ventures addressing healthcare disparities to those focused on education, women are bringing innovative solutions to the forefront. These ventures are not just about economic empowerment but about creating sustainable change in the fabric of society.

Social entrepreneurship ideas are often born from a deep understanding of local challenges. As the architects of many of these initiatives, women bring a unique perspective to problem-solving. Whether providing access to clean water, improving healthcare facilities, or promoting sustainable agriculture, these entrepreneurs are at the forefront of impactful change.

The intersection of entrepreneur ideas for women and social entrepreneurship creates a space where purpose-driven businesses thrive. Women are not just looking for financial success; they seek ways to contribute meaningfully to society. The spirit of collaboration and community building is embedded in their ventures, fostering a sense of shared responsibility and collective well-being.

One notable example is Preeti Singh, a social entrepreneur who founded a venture focused on menstrual hygiene in rural India. Her initiative addresses a critical health issue and empowers women by providing them with sustainable and affordable solutions. Preeti's story represents the transformative potential of women's entrepreneurship in tackling societal challenges.

The emphasis on social entrepreneurship among women is also generating a ripple effect regarding mentorship and support networks. Established female entrepreneurs are actively encouraging and guiding the next generation. This mentorship is crucial in nurturing a culture of innovation and resilience among women venturing into social entrepreneurship.

The momentum of women entrepreneurship in social impact ventures is not just a trend; it signifies a paradigm shift in how businesses operate in India. Organisations and institutions recognise women's value in terms of empathy, collaboration, and a deep understanding of community needs.

The rise of social entrepreneurship driven by women in India is a testament to the transformative power of purpose-driven businesses. As more women explore and invest in entrepreneurial ideas for women that focus on social impact, the future promises a more equitable and sustainable society. These women entrepreneurs are not just building businesses but driving impactful change and leaving an indelible mark on the nation's socio-economic fabric.

At Glow & Lovely Careers (formerly known as Fair & Lovely Career Foundation), we believe in empowering women to be independent. We provide online career guidance, existing jobs and other online courses to help them nurture their dream of driving social entrepreneurship in India.

View All