Are Summer Internships Important And Why?

May 20, 20223 Minutes Read
Success Stories

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Are you excited about your summer holidays? It's time to put the books away and not go to school for two whole months. Summer vacations are great indeed.

Other than lazing around and playing all day, there's something else you can do. And this will definitely help you in your future. Apply for a summer internship! Yes, even though you are a student, summer internships will help you earn some pocket money and teach you a whole lot of new things. It will let you experience a professional environment and help you with your career.

It's better than a part-time summer job. This is because you get to work in a field you enjoy or wish to build a career in. One of the jobs with an excellent scope is Digital Communications & Marketing. After a summer internship, you have a high chance of getting a permanent job with good pay.

Here are 5 fields under Digital Communications & Marketing that you can choose:

  1. Writing: Everything from social media captions to articles. You can write it all. You can even write for blogs, websites and online news platforms. As a writer, you talk to the world, informing and convincing them in your unique style. The job is fun and creative. A summer internship will help you learn the ropes to writing well. You will learn what kind of writing works well on which platform. You will also be able to make your writing more attractive to your audience. After your internship, you can either work for an organisation or freelance. Writing is involved in almost every field in Digital Media - be it social media, ads, or PR.

  2. Design: A page/site online will look boring with only text. But a design automatically improves the quality. If you are creative and can draw, this is the job for you. You will learn how to express and attract the audience through art. You can also learn how to design book/album covers, animations, video editing, etc.

  3. Social Media: Big brands do not have the time to handle their social media. But social media is the digital face of the brand. Hence, they hire people to take care of it for them. From strategising what to put up to coordinating with design to make the page exciting, SM has it all. And let's be real handling Instagram, Facebook, Twitter, and Snapchat sounds fun, right?

  4. Client Services: Whether you write, design, or handle SM, you do it for your clients. A CS talks to the client and tells the required staff what they want. They are messengers. They also set deadlines and realistic expectations for projects. It is their job to show the final work to the client and approve it before it goes live. You will learn the way to talk to clients and understand what they say. Your communication skills will improve greatly. You will become an asset to the team.

  5. PR and Advertisement: There are various factors related to PR and advertising. For the latter, you will learn how to help sell the products. This could be by attracting the audience by giving/showing them what they want. It includes a lot of research about the consumer. PR is Public Relations. This includes creating an image for a celebrity to show the public, promoting them and clearing up their messes. This could be on SM or via news channels. You will learn to talk with and manage celebrities or famous people.

    All of this sounds fun, right? But it's also a lot of hard work and has tough competition. Hence, opting for a summer internship will give you a headstart. You might even get hired by the same company!

    Build your resume with the free resume builder at Glow & Lovely Careers (formally known as Fair & Lovely Career Foundation). Send your resumes out and start applying at least three months before the summer holidays begin. Best of luck!

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March 30, 20222 Minutes Read

How To Write A Career Objective In Resumes?

Your resume is essentially a written version of yourself. It introduces you and shows your interests, achievements, hopes, and aspirations to the HR. This is what makes objectives so important. You are convincing the HR of an organization to hire you based on what they can read.

While your interests, hobbies and achievements are all about you. Your hopes and aspirations regarding the job you are applying to are different. This is the 'objective' of sending the resume to the HR. The objective is what convinces the HR that you are a good fit for the company.

So what constitutes a good objective? Read on to find out:

Your resume objective must be 2 to 3 sentences long and must contain the following:

  • An introduction to yourself

  • The job title you are applying for/ what you are looking for in the company

  • A couple of key skills/ what you bring to the company

    Your skills can talk about your experience and should work to impress the recruiter.

    Here's an example: A mass communications fresher with volunteering experience in event management. Seeking a PR position at XYZ company to apply my organizational, communication and public relation skills.

    This is the ideal resume objective format. Just customize it to fit yourself, and you are almost done. However, there are a couple of points to keep in mind:

  1. Your objective should never be generalised. Write it such that it seems to fit the job you are applying for. For instance, writing that you are skilled in communication isn't going to impress anyone hiring for a software engineering job. Similarly, writing only 'fresher looking for writing job' without the other parts is not favoured.

  2. The skills that you include should be company focussed. Yes, you are talking about yourself. But a skill that doesn't help the company will not win you points. You could be good at writing, but will that help you in a technical job. On the other hand, writing would be an excellent skill to mention when applying for a journalism post.

  3. Bragging is not going to help you here. Make sure you have facts to back up what you say. For instance, in the above example, if you have not managed to gain any contacts through your volunteering experience, do not mention public relations at all.

  4. You can choose to add a long term career goal. For instance, in the above example, you could talk about your ambition to become the Head of Event Planning. However, ensure that your goal is related to the current company that you are applying to. Talking about your long term goal of becoming a dancer will not help you.

  5. Write your objective in simple words. It makes you seem more friendly and likeable. Using big and uncommon words might make you seem like an arrogant know-it-all.

    Now that you are aware of what you should and shouldn't do while writing a resume objective, try making your resume. Glow & Lovely Careers (formally known as The Fair & Lovely Career Foundation) offers a free resume builder that you can use to impress the HR. Best of luck!