Are Summer Internships Important And Why?

Are you excited about your summer holidays? It's time to put the books away and not go to school for two whole months. Summer vacations are great indeed.

Other than lazing around and playing all day, there's something else you can do. And this will definitely help you in your future. Apply for a summer internship! Yes, even though you are a student, summer internships will help you earn some pocket money and teach you a whole lot of new things. It will let you experience a professional environment and help you with your career.

It's better than a part-time summer job. This is because you get to work in a field you enjoy or wish to build a career in. One of the jobs with an excellent scope is Digital Communications & Marketing. After a summer internship, you have a high chance of getting a permanent job with good pay.

Here are 5 fields under Digital Communications & Marketing that you can choose:

1. Writing: Everything from social media captions to articles. You can write it all. You can even write for blogs, websites and online news platforms. As a writer, you talk to the world, informing and convincing them in your unique style. The job is fun and creative. A summer internship will help you learn the ropes to writing well. You will learn what kind of writing works well on which platform. You will also be able to make your writing more attractive to your audience. After your internship, you can either work for an organisation or freelance. Writing is involved in almost every field in Digital Media - be it social media, ads, or PR.

2. Design: A page/site online will look boring with only text. But a design automatically improves the quality. If you are creative and can draw, this is the job for you. You will learn how to express and attract the audience through art. You can also learn how to design book/album covers, animations, video editing, etc.

3. Social Media: Big brands do not have the time to handle their social media. But social media is the digital face of the brand. Hence, they hire people to take care of it for them. From strategising what to put up to coordinating with design to make the page exciting, SM has it all. And let's be real handling Instagram, Facebook, Twitter, and Snapchat sounds fun, right?

4. Client Services: Whether you write, design, or handle SM, you do it for your clients. A CS talks to the client and tells the required staff what they want. They are messengers. They also set deadlines and realistic expectations for projects. It is their job to show the final work to the client and approve it before it goes live. You will learn the way to talk to clients and understand what they say. Your communication skills will improve greatly. You will become an asset to the team.

5. PR and Advertisement: There are various factors related to PR and advertising. For the latter, you will learn how to help sell the products. This could be by attracting the audience by giving/showing them what they want. It includes a lot of research about the consumer. PR is Public Relations. This includes creating an image for a celebrity to show the public, promoting them and clearing up their messes. This could be on SM or via news channels. You will learn to talk with and manage celebrities or famous people.

   All of this sounds fun, right? But it's also a lot of hard work and has tough competition. Hence, opting for a summer internship will give you a headstart. You might even get hired by the same company!

   Build your resume with the free resume builder at Glow & Lovely Careers (formally known as Fair & Lovely Career Foundation). Send your resumes out and start applying at least three months before the summer holidays begin. Best of luck!