Are Summer Internships Important And Why?

May 20, 20223 Minutes Read
Success Stories

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Are you excited about your summer holidays? It's time to put the books away and not go to school for two whole months. Summer vacations are great indeed.

Other than lazing around and playing all day, there's something else you can do. And this will definitely help you in your future. Apply for a summer internship! Yes, even though you are a student, summer internships will help you earn some pocket money and teach you a whole lot of new things. It will let you experience a professional environment and help you with your career.

It's better than a part-time summer job. This is because you get to work in a field you enjoy or wish to build a career in. One of the jobs with an excellent scope is Digital Communications & Marketing. After a summer internship, you have a high chance of getting a permanent job with good pay.

Here are 5 fields under Digital Communications & Marketing that you can choose:

  1. Writing: Everything from social media captions to articles. You can write it all. You can even write for blogs, websites and online news platforms. As a writer, you talk to the world, informing and convincing them in your unique style. The job is fun and creative. A summer internship will help you learn the ropes to writing well. You will learn what kind of writing works well on which platform. You will also be able to make your writing more attractive to your audience. After your internship, you can either work for an organisation or freelance. Writing is involved in almost every field in Digital Media - be it social media, ads, or PR.

  2. Design: A page/site online will look boring with only text. But a design automatically improves the quality. If you are creative and can draw, this is the job for you. You will learn how to express and attract the audience through art. You can also learn how to design book/album covers, animations, video editing, etc.

  3. Social Media: Big brands do not have the time to handle their social media. But social media is the digital face of the brand. Hence, they hire people to take care of it for them. From strategising what to put up to coordinating with design to make the page exciting, SM has it all. And let's be real handling Instagram, Facebook, Twitter, and Snapchat sounds fun, right?

  4. Client Services: Whether you write, design, or handle SM, you do it for your clients. A CS talks to the client and tells the required staff what they want. They are messengers. They also set deadlines and realistic expectations for projects. It is their job to show the final work to the client and approve it before it goes live. You will learn the way to talk to clients and understand what they say. Your communication skills will improve greatly. You will become an asset to the team.

  5. PR and Advertisement: There are various factors related to PR and advertising. For the latter, you will learn how to help sell the products. This could be by attracting the audience by giving/showing them what they want. It includes a lot of research about the consumer. PR is Public Relations. This includes creating an image for a celebrity to show the public, promoting them and clearing up their messes. This could be on SM or via news channels. You will learn to talk with and manage celebrities or famous people.

    All of this sounds fun, right? But it's also a lot of hard work and has tough competition. Hence, opting for a summer internship will give you a headstart. You might even get hired by the same company!

    Build your resume with the free resume builder at Glow & Lovely Careers (formally known as Fair & Lovely Career Foundation). Send your resumes out and start applying at least three months before the summer holidays begin. Best of luck!

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October 31, 20203 Minutes Read

Learn About Union Health Secretary Preeti Sudan and Her Role in Planning for the Fight Against COVID-19

There are so many inspiring stories of women at the forefront of the fight against COVID 19. Some have taken the initiative independently and while others have used their position in official government positions. One such shining example is female IAS Officer and recently-retired Union Health Secretary, Preeti Sudan. Between June 2019 and July 2020, she served in her post and her time in the position had to deal with the outbreak of the ongoing pandemic. As part of her responsibilities, she led the way when it came to sharing key information with the entire country about the virus when little was known about it and it was just beginning to spread.

Faced with a challenging situation, the ex-Health Secretary shouldered some very important responsibilities and was always leading from the front. Her job was three-pronged. First, she had to create a strategy to tackle the outbreak effectively and in coordination with the Prime Minister's Office to ensure that the unavoidable outbreak of the virus would be contained as effectively as possible while minimizing the damage it would cause across the country. Looking at the number of cases that were reported within the first two months, it was clear that she had successfully dealt with the task at hand. For example, she created the zoning system which helped identify the level of infections within every area in each city. She also created protocols for restricted travel during the early days of the outbreak.

As more and more people joined the fight at the forefront against COVID-19, Preeti Sudan was one of the many inspirational women in India who were more than up for the challenge. She comforted the nation at a time when it was a delicate situation as migrant workers were heading back to their hometown and there was a mass exodus of people from bigger cities. Through regular and effective press briefing, she was not only able to give important and necessary updates to the entire country but also ease the fears of the people. Her calm and confident nature saw her deal with common and frequently asked questions comfortably and with positivity. If that is not the definition of a woman warrior, then what is?

Finally, she used her position to ensure the containment of the outbreak within as small an area as possible within the states. She was continuously in touch with officers in every state who was in charge of dealing with the outbreak and she was very proactive in ensuring that all the departments were executing their tasks in the best way possible. As the Union Health Secretary, she used her powers to oversee the execution of such tasks personally for every state emerging as one of the key women leaders in our country. She acted as the first and most important point of contact for all disease-related queries that were directed at the government by both, the media and the general public.

The former Health Secretary has a very rich educational background. She holds a Master's degree in Economic Philosophy and a doctorate in Economics from the prestigious London School of Economics. Her drive to serve the country saw her rise from the Andhra cadre as one of the early women IAS officers in the country. Her service to the nation saw her serve several positions including Joint Secretary in the Ministry of Defence and a Special Secretary in the Ministry of Women and Child Development. One of her most recent positions was as a Secretary in the Department of Food and Public Distribution. She was also at the forefront of dealing with the Kerala floods in 2019 and her action drew her high praises from all sections of the government.

The story of former Health Secretary minister Preeti Sudan proves that the will of women in this country can move mountains. If you were inspired by her story, read about more such inspiring women on Glow & Lovely Careers (formerly known as Fair and Lovely Career Foundation) website here.

To explore careers in Healthcare check out the Career Options section of the Glow & Lovely Careers site.